. Introduction
Chai Green, one of the UK’s fastest-growing café brands, prides itself on offering a vibrant, welcoming, and premium dining experience. As the brand continues to expand into new locations, the need for a consistent yet visually distinctive interior aesthetic has become increasingly important. When Chai Green approached Innchair Solutions Limited, they sought a furniture partner capable of delivering both refined craftsmanship and a complete understanding of modern café design trends.
The project required a combination of durability, luxury, and comfort—elements that are central to Innchair Solutions’ approach. This case study explores our complete journey with Chai Green: from analysing their space and understanding their operational requirements, to designing and installing bespoke banquette seating, marble-top dining tables, and elegant velvet brass armchairs. Every element was customised to blend seamlessly with their botanical-inspired interiors and high-end dining concept.
2. Analysis Phase: Understanding the Vision, Space & Customer Flow
Before proposing solutions, our team conducted a detailed analysis of the space using the images and design references provided by the client. A few key observations guided our design approach:
2.1 A Strong Biophilic Theme
Chai Green locations prominently feature suspended greenery, vibrant walls, and warm lighting.
The furniture needed to complement—not compete with—these elements. Soft colours, luxurious textures, and subtle metallic accents were the ideal match.
2.2 Long Linear Walls Perfect for Banquette Seating
The café included extended wall lengths that naturally supported long, continuous banquette seating.
This would:
- Maximise seating capacity
- Improve space efficiency
- Create a cohesive and clean look
- Provide comfortable group seating for families and friends
2.3 High Footfall and All-Day Use
Chai Green cafés observe heavy customer traffic throughout the day.
Therefore:
- Materials had to be commercial-grade
- Upholstery needed stain-resistant and easy-to-maintain properties
- Frames and bases had to withstand daily movement and load
2.4 Brand Identity: Premium Yet Accessible
Chai Green’s interiors combine high-end finishes with casual café comfort.
To match that:
- Velvet chairs added the desired luxury
- Brass detailing aligned with the brand’s emphasis on warm metallic tones
- Marble-effect tables elevated visual appeal without compromising durability
This analysis formed the foundation of our design proposal.
3. Client Requirements
After the initial consultation, the Chai Green management team outlined clear expectations for the project:
✔ 1. Bespoke Banquette Seating
They requested full-length banquette seating that:
- Aligns with the wall length
- Features a fluted/channeled back design
- Uses high-density foam for long-term comfort
- Includes durable, stain-resistant velvet upholstery
- Fits seamlessly within the café’s existing botanical theme
✔ 2. Premium Marble-Top Tables
The café required tables that:
- Offer a luxurious yet modern look
- Are easy to clean and maintain
- Can withstand hot cups, spills, and daily use
- Pair visually with both the greenery and the banquettes
✔ 3. Velvet Brass Armchairs
To complement the banquette seating, the client requested:
- Velvet upholstered armchairs
- Gold/brass metal accent framing
- Tapered legs that give an elegant finish
- Commercial-grade construction for durability
✔ 4. Cohesive Look Across All Furniture Pieces
The client emphasised that the entire seating arrangement—banquettes, tables, and chairs—should feel like part of the same family.
Coordinated colours, materials, and finishes were essential.
4. What Innchair Solutions Delivered
Our team designed, manufactured, and installed a complete bespoke furniture package tailored for Chai Green’s hospitality environment.
4.1 Bespoke Fluted Banquette Seating
The centrepiece of the project was the long run of custom banquette seating along the main wall. Key design features include:
• Fluted/Channeled Backrest Design
The vertical channelling added both modern sophistication and a texture that aligns beautifully with the café’s leafy overhead installations.
• Premium Velvet Upholstery
We used a commercial-grade velvet fabric in a rich teal/emerald shade, creating harmony with the aqua-toned walls.
The material is:
- Spill-resistant
- Hard-wearing
- Easy to clean
- Perfect for high footfall hospitality settings
• High-Density Foam for Comfort
Comfort is crucial in cafés where customers may sit for extended periods.
Our foam ensured long-term durability without sagging.
• Solid Wooden Frame & Kick Base
We constructed the banquette seating on a reinforced timber frame to ensure stability and longevity.
• Precise Wall-to-Wall Installation
Each banquette section was customised on-site to achieve a seamless final finish.
4.2 Marble-Top Dining Tables
The dining tables played a major role in tying the interior scheme together. We supplied:
• Marble-Effect Laminate Tabletops
These offered the luxurious look of marble without the fragility.
The surface is:
- Heat resistant
- Scratch resistant
- Moisture resistant
• Gold-Accent Pedestal Bases
To ensure visual cohesion with the armchairs, the tables included pedestal bases finished with a brushed gold accent at the bottom.
This created an elegant connection between all furniture pieces.
• Square Tabletops for Better Space Efficiency
Square tables optimise layout flexibility and allow staff to rearrange setups quickly for group seating.
4.3 Velvet Brass Armchairs
To elevate the seating experience across the café, we supplied designer-style armchairs featuring:
• Plush Velvet Upholstery
The soft velvet provided a premium look and feel, reflecting Chai Green’s upscale café concept.
• Gold/Brass Metal Trim
A continuous brass detail around the chair’s frame enhanced the overall visual impact and created a sense of luxury.
• Comfortable Tub-Style Design
The curved backrest and arm support deliver superior comfort, ideal for customers enjoying long café visits.
• Tapered Wooden (or Wood-Finish) Legs
These added warmth and contrast while maintaining durability.
4.4 Perfect Integration with the Greenery Ceiling
The suspended ceiling foliage is one of Chai Green’s signature interior elements.
Our furniture selection—particularly the velvet banquettes and armchairs—was curated to complement this feature.
The rich green and teal tones subtly mirrored the overhead greenery, making the space feel organic, cohesive, and immersive.
5. Final Outcome & Client Satisfaction
The completed project transformed the Chai Green space into a modern, elegant, and comfortable café environment. Several outcomes stood out:
⭐ A Perfect Blend of Luxury and Practicality
The velvet upholstery and brass accents delivered a premium aesthetic, while the commercial-grade construction ensured the furniture will stand the test of time.
⭐ Enhanced Customer Experience
The plush banquette seating and ergonomic chairs created a comfortable and inviting dining atmosphere.
⭐ Cohesive & Stylish Design Throughout
Every element—from marble tables to brass chairs—was coordinated to match the brand’s identity and interior décor.
⭐ Efficient Space Utilisation
Long banquettes enabled maximum seating capacity without crowding the room.
⭐ Positive Client Feedback
Chai Green appreciated the quality, speed of execution, and attention to detail provided by Innchair Solutions.
6. Conclusion
The Chai Green project is a prime example of Innchair Solutions Limited’s ability to deliver bespoke commercial furniture that balances design, functionality, and brand identity. With a combination of custom fluted banquette seating, premium marble-top tables, and velvet brass armchairs, we helped create an environment that is visually stunning, comfortable, and built for longevity.
Our commitment to quality craftsmanship and close collaboration with our clients ensures that every project meets the highest standards. For Chai Green, the result was a beautifully cohesive café interior that enhances the customer experience and strengthens the brand’s presence in the UK’s competitive hospitality market.
